Advertising · E-commerce · Web Development Sample project

Modest-fashion store: Shopify build and Meta catalogue ads

A growing modest-fashion label selling through Instagram DMs needed a proper store and ads that could be traced to sales.

Modest-fashion store: Shopify build and Meta catalogue ads

The challenge

A growing modest-fashion label selling through Instagram DMs needed a proper store and ads that could be traced to sales.

What we did

  • Rebuilt the store on Shopify with clear sizing, COD and refund terms
  • Connected the product catalogue to Meta for dynamic ads
  • Created 12 product creatives and 4 try-on style video edits
  • Set up abandoned-cart email and WhatsApp reminders

What we measured

  • Cost per purchase
  • Conversion rate on product pages
  • Revenue from abandoned-cart flows
  • Repeat purchase rate

This is a sample project showing the scope and method of this type of engagement. Replace it with a real client project — with before, after, timeframe and evidence, published with permission.

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